How recruitment practices have been shaped by the pandemic

The pandemic has had a profound impact on the world of work, with the recruitment landscape looking very different today than it did at the end of 2019.  The recruitment sector now has an array of new, post-pandemic challenges to contend with.

Virtual recruitment and interviews have become the norm

According to, ‘Virtually hiring candidates was never employers’ primary choice; however, it’s opening up a wealth of opportunities for recruiters searching for the best possible candidates in their fields’.

Prior to the pandemic organisations were accustomed to finding and interviewing candidates face-to-face, and the transition to virtual recruitment required a hard to navigate cultural shift.  However, with many organisations realising that incorporating virtual aspects makes the hiring process more efficient, virtual or hybrid recruitment continues to be the go-to hiring method for many.

Businesses are reaping the benefits of virtual recruitment, and here’s why:

  • It allows employers to extend their reach for talent, giving them access to candidates anywhere in the world
  • It shortens the time it takes to screen candidates
  • It saves time and money since it requires no travel costs and the technology required to conduct virtual hiring is less expensive
  • Virtual hiring helps to streamline and speed up the recruitment process as it enables fast vetting of candidates and efficient communication
  • It reduces paperwork
  • Virtual interviews allow greater flexibility than face-to-face interviews

How employers are adapting their hiring processes in light of the pandemic

To meet new recruitment challenges, companies have had to adapt and redesign their approach to hiring and acquisition. Elongated hiring processes for example mean the candidate has more time to cast their net wider, so it’s important that organisations move swiftly to lock their preferred hire down before they can pursue alternative options.

Organisations who have embraced the transition to flexible working are benefitting from happier, more satisfied employees.  They’re recognising that awarding greater autonomy to their team members is driving engagement and breeding loyalty and commitment.  And with work-from-home productivity found to be higher than in-office productivity during the crisis, employers understand that they have nothing to lose by offering their employees flexible working arrangements, and everything to gain.

Furthermore, with technology facilitating remote working and tools such as Skype and Zoom making virtual communication and collaboration more efficient, there is now less emphasis on the importance of where people are located.

The power of meeting candidates’ Needs

According to a new study, hybrid working is now just as important to jobseekers as other financial benefits.  Numerous studies have proved the degree to which employees relish their newfound work-life balance, not to mention the time and money they save by not commuting to the office each day.

Thus, if your organisation is serious about attracting and retaining talent and staying at the forefront of its industry, you need to be prepared to meet the demands of your new hires.  The cautious approach adopted by organisations who are unconvinced by this new hybrid working dynamic could prove costly in the long run.  We’re seeing candidates go so far as to turn down roles that require 5 days a week in the office.

In today’s candidate driven market, the demand for high quality applicants continues to grow and many are receiving multiple job offers, awarding them greater bargaining power when negotiating salaries. These changes in the dynamic between jobseekers and employers has forced companies to rethink their recruitment strategies in a bid to remain competitive.

The role of company culture in a post pandemic world

The key to post pandemic success for all organisations is fostering a strong company culture.  To meet the demands of new post-Covid realities and to meaningfully improve the employee experience, organisations need to redefine their habits, practices, and organisational structures.  Company culture is vitally important for attracting and retaining employees and employers need to take additional steps to retain their competitive advantage in an environment where a large percentage of the workforce are working remotely either full or part time.

If you’re interested in talking to our team about how we could help you develop an effective employee attraction and retention strategy, or how we could help you meet your staffing needs this year, we’d love to hear from you. Contact us here.

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